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World Osteoporosis Day (WOD) provides an all-important focal point for informing and educating the general public and policy makers about the prevention of a disease which still suffers from poor general awareness. With the number of participating countries and scheduled events increasing steadily year by year, the impact of WOD has grown significantly.
World Osteoporosis Day 2010
Osteoporosis is silent, bones are hidden – but the drastic consequence of osteoporosis is visible in the lives of the millions of sufferers worldwide.
Spinal, or vertebral, fractures are the most common type of fragility fracture, yet remain largely undiagnosed and untreated. It is estimated that at least half of all spinal fractures do not come to clinical attention or are untreated. Although many spinal fractures cause disability and pain, these are often ignored or misdiagnosed as back pain due to a muscle strain or arthritis.
Key message ’Don’t miss the signs of a breaking spine’ ...
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Don't Bend To Osteoporosis
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World Osteoporosis Day Media Launches
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IOF will be holding media events to launch the 2010 World Osteoporosis Day campaign at these locations:
- Brussels, October 12
- Toronto, October 14
- Buenos Aires, October 18
Further information will be available here soon
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The World Osteoporosis Day 2010 campaign is supported by unrestricted educational grants provided by these Global Gold WOD Sponsors:



Contributor:

CELEBRITIES SUPPORT WORLD OSTEOPOROSIS DAY
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"Never in my wildest dreams did I think I would be a candidate for osteoporosis. I know now, I should have paid more attention to my personal risk factors; I should have taken better care of my bones. You know what? So should you. So come on, Beat the Break, take responsibility for your bones. Just talk to your doctor about osteoporosis."
Joan Rivers, comedienne
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