GSK - World Osteoporosis Day Activities

To reflect the IOF’s theme of Beat the Break, GSK and co-marketing partners Roche ran an internal communications campaign, encouraging all employees to log into a specially-developed, interactive version of the IOF’s ‘One-Minute Risk Test’. Completing the interactive risk test helped inform employees if they or their loved ones should take steps to improve their bone health and minimise the risk of developing osteoporosis in the future.