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Novartis - World Osteoporosis Day Activities

Novartis Brazil

Novartis Brazil partnered with FENAPCO (National Federation of Osteoporosis Patients Associations) on World Osteoporosis Day: Novartis sponsored events in Copacabana and Lagoa in Rio de Janeiro and Parque do Ibirapuera in São Paulo. More than 15,000 One- Minute Osteoporosis Risk Tests and 2500 T shirts were distributed. A press conference which generated excellent media coverage was also held.

 

Novartis Basel, Switzerland

Information material on osteoporosis was distributed at the Novartis campus, including at the Novartis restaurants and kiosks. Attention was drawn to the importance of calcium-rich foods (and free yogurts distributed). In all Novartis restaurants a special rich-calcium menu was provided. The company intranet included information about osteoporosis and the ‘Beat the Break’ theme, with a link to the IOF website and the IOF One-Minute Osteoporosis Risk Test.

Novartis Greece

Novartis was among the local sponsors of the Greek National Osteoporosis Patient Society. This society was exceptionally active in organizing various disease awareness activities for WOD in Athens and Thessaloniki and carried out what is perhaps the biggest WOD campaign ever held in Greece. Click here for detailed information.
Novartis is proud to have sponsored a significant part of the campaign; specifically, the
poster campaign, the press conference in Athens, and the mass mailing of the Society's information leaflet. In addition, there was a Novartis corporate stand at the event in Thessaloniki.
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