World Osteoporosis Day 2016

Love Your Bones - protect your future


World Osteoporosis Day (WOD), marked on October 20 each year, is a year-long campaign dedicated to raising global awareness of the prevention, diagnosis and treatment of osteoporosis and metabolic bone disease. It aims to put bone, muscle and joint health on the global health agenda and reaches out to health-care professionals, the media, policy makers and the public at large.

The World Osteoporosis Day campaign calls on the general public to take early action to protect their bone and muscle health, in order to enjoy a good quality of life and independence in the future. Similarly, it calls on health authorities and physicians to protect their communities’ bone health. Despite the many effective treatment options, osteoporosis often remains undiagnosed and undertreated.  By ‘closing the care gap’ through timely assessment and treatment, health professionals, government health authorities, clinics and hospitals can work together to reduce the human and socioeconomic burden of fragility fractures

Specifically, the 2016 World Osteoporosis Day campaign aimed to:

  • Promote worldwide awareness of osteoporosis and fragility fractures.
  • Encourage individuals to recognize risk factors, including first fractures, and to seek testing and treatment if required in order to protect their longer term future.
  • Promote bone-healthy nutrition and exercise throughout life as a way to help maintain strong bones.
  • Advocate for preventive care worldwide: enable healthcare professionals and health authorities to close the persistent ‘care gap’ by addressing critical issues such as under-diagnosis and under-treatment, lack of Fracture Liaison Services to systematically identify and treat high risk patients, and poor adherence to treatment.

If you translate any of the WOD material, please share it with us so that we can include it on our website and promote it via our social media sites.

Love Your Bones logo

As a part of our ongoing strategy to put bone health at the forefront of World Osteoporosis Day, we have created a logo to unite all stakeholders around the action point of Love Your Bones. Download the logo here:



World Osteoporosis Day 2016 Resources

Campaign Toolkit

See how you can implement the 2016 World Osteoporosis Day campaign in your setting, whether you're an individual, an organization, a company, or media.


Press release













Fact Sheets

Diabetes and osteoporosis


Glucocorticoid-induced osteoporosis


Osteoporosis and coeliac disease






Know your risk brochure

A complete guide for osteoporosis prevention, which outlines the proper diet required to build, maintain and sustain strong bones throughout life.








Thematic Report


Press Release:


Key Messages: