Osteoporosis

Our bones are living tissue that give our body structure, allow us to move and protect our organs. Osteoporosis is a condition where bones become thin and  lose their strength. This can lead to fractures, which cause pain and make everyday activities extremely difficult. After a hip fracture, about one-quarter of people die or never walk again. 

It’s estimated over 200 million women have osteoporosis. That’s more than the combined populations of the Germany, the United Kingdom and France.

Worldwide, one in three women and one in five men over the age of fifty will experience an osteoporotic fracture.

In fact, every three seconds a bone will break, somewhere in the world, because of this disease.

Many people won’t know they have osteoporosis until their first fracture, which is why it’s called the ‘silent disease’. Even after a break, it often goes untreated.

The good news is osteoporosis can be diagnosed and treated and fractures often prevented through healthy lifestyle choices.
 

Our Bone Health Advocates

Anton Mosimann, master chef

I know quite a few people with the illness osteoporosis. It’s very sad to see them suffering so much. I try to help with my food, with my ideas. Most important is proper eating, lots of calcium and vitamin D. Green vegetables, freshly cooked, full of color, full of flavor, full of taste. I think that’s very, very important. Enjoy life, eat well, and Bone Appétit.

Manasnan Panlertwongsakul, Thailand actress

I hope the campaign will help spread the information and make people take precautions, take a lot of calcium and take care of their health.

Erika Ender (Panama/Brazil) pop singer

I am very interested in fighting against osteoporosis because my great grandmother had the disease. I think that we all can live very nice, but we have to eat well you know, and we have to work out… and even if you don’t like to go to the gym, and lift weights and all of that – you can dance! That’s one of the best ways - you just have to move it, or you’re gonna lose it!